On November 18, 2024, Safaricom launched its highly anticipated “Sambaza Furaha” caravan in Kenol, Murang’a County. This event marks the beginning of a vibrant tour across the Mt. Kenya region, celebrating Safaricom’s 24 years of service in Kenya. The caravan aims to engage customers through entertainment and exciting giveaways.
The event kicked off with great enthusiasm. Customers gathered in Kenol to enjoy live music and dance performances. The atmosphere was lively, filled with joy and excitement. Safaricom partnered with Royal Media to create a memorable experience for attendees. The event featured various activities that kept the crowd entertained.
After Kenol, the caravan moved to Maragua. Here, fans had the chance to meet popular Inooro TV presenters. This interaction thrilled many attendees, who eagerly lined up for a chance to engage with their favourite stars. The excitement did not stop there; attendees also had opportunities to win valuable prizes.
Many customers left Maragua with shopping vouchers, airtime, and even mobile phones. One lucky winner shared, “I’ve won shopping vouchers and an umbrella.” Another attendee proudly displayed their new phone, showcasing the excitement generated by the event.
The caravan then proceeded to Mukuyu Market and Murang’a Town. Loyal Safaricom users were treated to more surprises at these stops. Many participants expressed their joy at winning various gifts. One customer exclaimed, “Look, I’ve won shopping vouchers!” while another said, “I’ve received chicken from Safaricom!” These giveaways added to the festive spirit of the tour.
Kangema was another highlight of the caravan’s journey. Residents there embraced early Christmas cheer as they participated in the celebrations. Many walked away with T-shirts and airtime as part of Safaricom’s ongoing festivities. The joy spread throughout the community as families celebrated together.
Benard from Safaricom’s Eastern Region expressed enthusiasm about the caravan’s success. He stated, “We are excited to meet our customers as we celebrate 24 years of service.” He also mentioned that lucky customers could win airtime through M-Pesa transactions during the event.
The caravan is set to continue its journey on Tuesday, heading towards Nyeri County. Planned stops include Othaya, Mukurweini, Karatina, Gatitu, and Giakinja. Each stop promises more fun interactions and exciting giveaways for attendees.
Safaricom’s “Sambaza Furaha” caravan is not just about celebrating its anniversary; it is also about connecting with communities across Kenya. The initiative highlights Safaricom’s commitment to engaging with its customers and rewarding their loyalty.
As the caravan travels through various towns, it brings together families and friends in celebration. The events foster a sense of community among participants while showcasing Safaricom’s dedication to enhancing customer experiences.
In conclusion, Safaricom’s “Sambaza Furaha” caravan is a testament to its long-standing relationship with Kenyans. The excitement generated during the launch in Kenol sets a positive tone for the upcoming stops in Nyeri County and beyond. As more people join in on the celebrations, Safaricom continues to solidify its position as a leading telecommunications provider in Kenya.
This initiative reflects Safaricom’s understanding of its customers’ needs and its desire to give back to the community. By creating memorable experiences through entertainment and rewards, Safaricom ensures that its legacy continues for many years to come.
